article published on
Bencok and Bilel at the Ardent Festival
Belgium x Decathlon
The Ardent Festival is the largest festival in Europe, its tracklist is just impressive. It takes place every year in Belgium and Decathlon was a partner of the event.
And of course, they called on our services to bring one of the best to the world in her field, Soufiane Bencok. The multiple champion of Belgium, European and Panna world came to entertain festival -goers who came in number.
Accompanied by Bilel, another Belgian Panna Player, the two came all week as an offset to do the show in freestyle and panna. This has gathered a record crowd and highlighted Decathlon.
Successful operation for the French brand which wanted young, dynamic and street activation.
